To help improve your chances of success, we’ve put together 18 tips for opening an online store. So you can sell more online and become a successful business owner.
But it’s no secret that starting an online store comes with its challenges, especially if you have no prior experience. That’s why nearly a quarter of new businesses close after their first year in operation. By the fifth year, the business failure rate reaches 52%.
To help improve your chances of success, we’ve put together 18 essential tips for opening an online store. These tips will help set you and your online business up for success.
18 tips for opening a successful online store
- Find a gap in the market
- Validate your products
- Use a free ecommerce website builder
- Know who your ideal customer is
- Invest in great website design
- Optimize your product pages
- Create a solid marketing plan
- Take amazing product photos
- Create an About Us page
- Set up your email marketing
- Market your business on social media
- Invest in search engine optimization (SEO)
- Make a return policy
- Set up a blog
- Set up business tools
- Offer excellent customer support
- Partner with other brands
- Offer free shipping