Whether a new website owner or a seasoned site developer, WordPress makes it easy to set up a website and pack it with the content, you need to build your brand and promote your products. But building the ideal WordPress website for your business depends on making wise choices about its appearance, functions, and searchability.
WordPress powers about a third of the world’s websites, and because it is free and open-source, it can be downloaded and used by anyone in any setting.
WordPress was initially designed for blogging, but with an array of general and industry-specific themes and plugins to extend a site’s functionality in virtually unlimited ways, it’s a versatile and scalable platform for new startups, small businesses, and large corporations alike.
Working with WordPress
WordPress consists of three core components: the WordPress core code, which defines the basic structure of a site; themes that define a site’s appearance and layout; and plugins to add other kinds of functions like payment portals with WooCommerce, photo galleries, portfolios, and live chat.
New users with no coding experience can customize and set the functions of a new WordPress site from the site’s dashboard without ever working with the WordPress core code or the style sheets that define elements like colors, fonts, and images. More experienced developers can access those site files directly to make more complex changes. It is possible to create a
WordPress website for just about any purpose – but to make your site easy to find, navigate and share, you’ll want to consider these ten tips for building an excellent WordPress website that showcases your company and keeps customers coming back.